AVERY COMPANY SELECTS FASTURTLE® FOR NEW WEBSITE

PHOENIX, Ariz. – August 4, 2011 – Being in real estate demands the understanding of recent public trends and people. When the Avery Company, a California based real estate company, realized their website was not current enough to portray their true professionalism, they hired Fasturtle® to update their web presence.

Avery Company’s recently launched website, www.averycorporate.com, is an example of the FastSite program that Fasturtle® has developed for businesses as turnkey solutions for getting a new website. Fasturtle®’s FastSite program was built specifically for businesses that understand the need of an online presence, but do not necessarily need the extra bells and whistles of a larger scale website. “FastSites are special in the rite that they incorporate the brand of a company while using pre-determined technology to help keep costs down,” says Eric Olsen, CEO of Fasturtle®.

Avery Company worked with Fasturtle® to create a website that is easy to navigate, while at the same time updating their look. The new website also allows for people to easily gather information and contact Avery Company.

About Avery Company
Gary Avery, the founder of Avery Company, has an educational background in mechanical engineering, but he spent his early years in “for sale” commercial real estate. Through the course of listing and selling commercial real estate, Gary was asked to market a United States Post Office property and, at a later date, a senior housing complex with services. The experience achieved by means of marketing and closing these two properties afforded him the ability to launch a business plan to exclusively act as a rainmaker in these two unique industries nationwide.

About Fasturtle®
Since 2000 Fasturtle® has been a leading provider of website marketing solutions and award winning website production. Fasturtle®is a Ranking AZ top 10 website and internet marketing firm located in Scottsdale Airpark in Arizona. Services offered include custom website design and development; as well as internet marketing, including social media and search engine optimization. Call (480) 348-0467 or visit www.fasturtle.com for more information.

Contact: Lynn Bryan

Phone: 480-348-0467

Email: lynn.bryan@fasturtle.com

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Fasturtle® hires two new team members!

We are excited to announce the expansion of our Fasturtle® team! After several, should we say “terrible,” interviews for our design internship, we came across one diamond in the rough, Brian Skeet. We have elected to take him under our shell to teach him everything we can about design and the internet marketing business while allowing him the opportunity to fine tune his creativity and programming skills.

In addition to our intern, we have hired a sales supper star, Christine Ostrander. She is sure to rise to the top with her go getter attitude and “won’t take no for an answer” ways. Eric Olsen has personally elected to move forward with extensive training giving her the intricate details of Fasturtle®, ensuring she provides our clients with the legendary customer service we are aiming for.

One final note for those of you out there drudging through the interview process, to avoid a “terrible” interview please, please, please go prepared, know a little about the company, and as if should even need to be said, Dress to Impress, first impressions count for 80% of the process.

Welcome aboard Christine and Brian, we wish you success and good fortune.

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10 Social Media Tips and Tactics to engage your audience

1. Twitter followers earned are much sweeter than Twitter followers bought. Anyone can go out and buy a click, but engaging in an actual conversation is much more fulfilling and leads to a loyal following. Buying your following could lead to the dreaded un-follow when they find out your content and tweets are not up to their standards.

2. Write regularly and consistently, people return to your site because your information is fresh, new and exciting.

3. If your readers took the time to read the article you spent so much time writing, they may want to share it as well, make it easy, and always include the Tweet and Facebook Like buttons on your work.

4. Write catchy headlines that grab people’s attention quickly. Make sure they are keyword rich for search engines.

5. Provide subscription buttons such as: Facebook, Twitter, LinkedIn and Google + so readers can easily follow you and your work.

6. When tweeting your 140 character message, include # tags to deliver it to the group of individuals you want to see the information. Example #leadership or #seo

7. As your following continues to grow on the different social media outlets, be sure to highlight this feat on your company blog, or monthly newsletter. People like being recognized for their efforts and if you show your appreciation to them, you are more likely to continue growing.

8. Run polls using the Facebook Question Feature. Engage and involve your audience for optimal feedback

9. Create a contest or competition on Facebook or Twitter for your followers.

10. Respond, Respond, Respond!! Always make an effort to reply to mentions on twitter or comments posted by fans on Facebook. Show you are engaged and appreciate that they are taking the time read what you have to say.

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NEW WEBSITE POISED TO CHANGE THE FACE OF BUSINESS COMMUNICATION

PHOENIX, Ariz. – April 26, 2011 – Bringing community together is the idea behind one company’s new website, www.JustGoPhoenix.com. Though it seems our world cannot possibly get any closer than it already is; the online community has yet to tap into the true heartbeat of the business community in a way that speaks directly from an industry standpoint. In the age of self-promotion, blogs and press releases are the most affordable and easiest way to get substantial information to the masses. According to Eric Olsen, CEO of Fasturtle®, there are two problems with this. “One, press releases are at the mercy of editors. Two, blogs are only available if you know what site they are connected to or if you are looking for a specific topic.”

In response to this, the Arizona based company, Fasturtle®, created a website to eliminate these problems. Specific to B2B or B2C, JustGoPhoenix.com is the city’s way of finding out what is going on in targeted industries. “I am excited to be a part of something which exemplifies freedom of speech that will create a way for companies to publish information unedited by outside parties,” says Olsen. The site is also designed as a resource for people that might be relocating who wouldn’t otherwise know the industry trends of a new city. By referring to the site, they can pool information about a specific industry instead of having to search for each individual company.

In addition, job listings are featured to counteract the struggle and cost of finding qualified employees. In his own search for valuable employees, Olsen found that his choices for affordable listings were slim and wanted to provide an alternative to the big employment sites and niche job listing sites.

Currently, Phoenix is the test market for the site, with plans to expand to the top 25 cities in the United States. Each city will have a minimum of 30 blogs ranging in topics anywhere from Automotive to Fashion to Medicine. With enthusiasm from the Scottsdale Chamber of Commerce and positive feedback from companies that are currently posting, Fasturtle® plans to promote JustGoPhoenix.com as a rich new source of business information within our communities with the theme of “Your City, Your Business, Your Voice.”

For more information on Just Go Phoenix, please visit the website, at www.justgophoenix.com.

About Fasturtle®

Since 2000 Fasturtle® is has been leading provider of website marketing solutions and award winning website production. Fasturtle® is a Ranking AZ top 10 website and internet marketing firm located in the Scottsdale Airpark in Arizona. Services offered include custom website design and development; as well as internet marketing, including social media and search engine optimization. Call (480)348-0467 or visit www.fasturtle.com for more information.

Contact: Lynn Bryan

Phone: 480-348-0467

Email: lynn.bryan@fasturtle.com

Start Your Project Today

Twitter: Why should your business have it?

If you have a small business and you aren’t using Twitter, hopefully this blog will help you realize why you need to set up an account today! Anyone that has the internet or even a cell phone these days uses it! Twitter is a free service that allows anyone to say almost anything to anybody in 140 characters or less. It’s the “what are you doing right now” kind of micro-blogging that makes you a part of online social communication.

You could say that it’s a stupid application, that no business gets done there, but there are too many of us that can disagree and point out business value. Here are the Top 7 reasons why you should use Twitter for your business.

Your business should have Twitter because:

7) Everyone else is doing it.

Your neighborhood convenience store owner is using it, the flower shop down the street, and even your landscaper. Even big corporations like Dell, HP, AT&T and Microsoft. Having your business on Twitter is the thing to do!

6) Twitter is good optics.

Using Twitter is evidence that your small business is hip to the social media craze. Although having a website is a good tool, it just doesn’t seem like that’s enough anymore.

5) Twitter is a fast way to get the message out.

You can let potential or existing customers know what’s going on with your business, whether it be a new product or a deal that your company is offering.

4) Twitter will help you stay on top of your industry and/or market segment.

Twitter lets you hear what other people are saying. Using Twitter Search you can find out what people are saying about a particular topic, that way you stay aware about your company and the competition.

3) Twitter will help you refine your brand.

By participating in Twitter, by communicating and not just spamming advertisements for your business, you can present and develop the kind of image that attracts your potential customers, and refine your brand.

2) Twitter is a great networking tool.

Being on Twitter will give you the opportunity to talk to people that you would never get the chance to in everyday life. And some of those people might be the very business contacts you’ve been seeking, people you want to start projects with, source product from or even hire.

1) And the most important reason your small business should use Twitter – because Twitter lets you engage your customers.

Posting information about your products and/or services is the obvious use. But Twitter also gives you a tool to listen and found out about your customers – what they like or dislike about your company, how they feel about your brand, what suggestions they have for improvement, what their favorite products are and why. This will make your business more successful, feedback from current customers or even potential customers.

You will want to make sure, though, that you’re following the Twitter promotion rules for small businesses. If you don’t use Twitter properly, you can end up being seen as a spammer and damaging your small business’ reputation.

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