To develop the best social media strategy it is important to understand SEO statistics that may apply to your business. Even if you are not a large multinational company, SEO can make a big difference in your success. Every small business owner should be aware of how SEO impacts Phoenix businesses. Here are three stats that can help you develop your best social media strategy.
1. Local Searches Lead 50% Of Mobile Visitors To Visit Stores Within One Day
When people are looking for a business locally, it is often because they want to visit it! If someone searches for your company on their mobile device they may be just around the corner, trying to find your physical location, checking hours of operation, or ensuring the product they want is in stock. If you optimize your SEO for Phoenix visitors and residents, you can turn those searches into sales.
2. 88% Of Consumers Trust Online Reviews As Much As Personal Recommendations
Want to bring in more customers? Include a space for online reviews in your low cost web design package. By enabling easy access to online reviews from past customers, potential clients can understand what types of services you offer, and see whether or not they are a good fit.
3. 50% Of Mobile Users Prefer A Mobile Browser To A Mobile App
It makes sense that people using a mobile platform would want the ease of a mobile app. Luckily, with low cost web design features like responsive design, you do not have to create an entirely new mobile site. It is easy to have your site optimized for mobile, including keywords for SEO in Phoenix, when you go with a low cost web design strategy.
It is apparent that having personalized, localized information included in your website and keywords is the way to drive customers to your site and to your physical business if you have one. You do not need to necessarily focus on huge multinational campaigns when you can attract your local target audience!
The best social media strategy, and the best web design, is one that incorporates local SEO stats, leveraged to your advantage. If you handle your SEO correctly you should see business success with your local clients, and bring in new customers.