How Does it Work?
Content writing has two important components: relevant topics and keywords.
The optimized articles your business produces need to be about topics related to your services that people are searching for. At Fasturtle, we allow our clients to send us monthly updates on trends in their industry and do quite a bit of research ourselves to publish content that can help you be found. What helps your optimized articles rank on Google are the keywords we naturally incorporate in them. Our SEO team works hard to create lists of keywords people are searching for regarding your specific business.
Every optimized article meets Google’s word count of 250-300 words and is checked for quality assurance.
Is your business using content to rank on Google?
Similarly to articles, we use keywords to optimize your website pages for conversion. Your site’s content is critical to Google ranking.
While SEO may not affect email marketing because it’s directed at your subscribers, that doesn’t mean it isn’t an important marketing tactic. SEO helps you gain clients; the content in your newsletters helps you keep them.
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