Small Business CRM vs. Doing It Manually: The Real Time and Lead Cost
Small Business CRM vs. Doing It Manually: The Real Time and Lead Cost Picture your Friday. You've got sticky notes stuck to the monitor, a half-updated spreadsheet, and three quotes you meant to send Tuesday. For most owners, that's what manual follow-up actually looks like. A small business CRM exists [...]
Small Business Lead Generation: How to Average 20 to 50 Leads a Month
Your phone goes quiet for a week and the worry sets in. For most owners, small business lead generation feels like a slot machine: some months pay out, most months don't. That guesswork is the real problem. The owners who pull in 20 to 50 new customer opportunities every [...]
The Fasturtle Dashboard vs. DIY Reporting: A Head-to-Head
It's late, you're tired, and you're stitching numbers from Google, Facebook, and a spreadsheet into something that almost makes sense. Sound familiar? DIY reporting eats hours that should go toward running your business. A single marketing reporting dashboard pulls it all into one clear view. Our marketing programs include [...]
Case Study: How AZ Garage & Closet Got 50% More Conversions
A great product means little if nobody calls. AZ Garage & Closet Design built beautiful, custom spaces, yet their website wasn't turning visitors into customers. They needed to increase website conversions, not just collect clicks. So they partnered with FT (Fasturtle) for a coordinated plan. You can read the [...]
Account Management: Why a Dedicated Marketing Contact Changes Everything
You've called an agency before and reached a different voice every time. You re-explained your business, again, to a stranger reading from a script. A dedicated marketing account manager fixes that headache for good. Instead of a ticket number, you get a real partner who knows your trade, your [...]
Google Ads vs. Facebook Ads: Which Is Right for Your Business?
You've got a marketing budget and two giant ad platforms staring back at you. The Google Ads vs. Facebook Ads question stops a lot of small business owners cold. Spend wrong, and the money vanishes with little to show. Pick right, and you fill your calendar with paying jobs. [...]
Google Just Dropped Its Second Core Update of 2026 — Here’s What You Need to Know
Google rolled out its May 2026 core update on May 21st. This is the second core update of the year, following the March 2026 core update — which wrapped up on April 8th. The rollout can take up to two weeks to complete, so if you're seeing ranking fluctuations [...]
What Is a Marketing Dashboard and Why You Need One
You spent $4,200 on Google Ads last month. Did it work? If your answer involves shrugging, opening five different tabs, or calling your nephew who "knows computers," you have a visibility problem. A solid marketing dashboard pulls every metric, call, click, and conversion into one screen so you actually [...]








