Content Marketing – Avoid These 5 Mistakes

Mistakes in your content can detract from the value of your site and brand. By hiring an experienced team of marketing experts, you can prevent these 5 major mistakes. Zero Master Plan Content marketing isn’t just about putting content on all of your website pages. The content on your pages creates a sales funnel, which [...]

2019-06-10T06:45:11-07:00June 3rd, 2019|Content Strategy|

Generating Content for a Successful Website Design

Content is king. That’s why it’s important to pay attention to the content you build for your sites. Here’s how a website design team in Phoenix will ensure your content is increasing engagement and business. Combine Written and Visual Content isn’t all visual or written. It’s the combination of the two. You need a perfect [...]

2019-06-10T06:43:17-07:00June 1st, 2019|Content Strategy|

How to Create Engaging Content for Content Marketing

It’s not enough to update your pages with fresh content. You need to create content that resonates with your target audience. If your site traffic is low, then boring and outdated content may be a factor that is dragging your site traffic down. If you want to create compelling content, here are a few tips [...]

2019-10-07T14:42:51-07:00May 1st, 2019|Content Strategy|

Get More Reach with Content Marketing Strategies That Work

It’s not enough to put up a site. You’re going to need to market your pages if you want your brand and business to stand out. With help and guidance from a reputable marketing agency in Phoenix, you can improve your reach with better marketing strategies. Here’s how. Identify Mistakes Pros with years of experience [...]

2019-06-07T10:32:11-07:00March 4th, 2019|Content Strategy|

3 Amazing Content Marketing Tips for Small Businesses

For the most part, small businesses take more time to adjust to new substance advertising techniques and methodologies that are being utilized by enormous associations and advertisers. Search Engine Optimization continues to evolve every day. Social media has been a significant influence in business as well, and content marketing is on the rise. It is [...]

2019-06-07T10:52:56-07:00February 1st, 2019|Content Strategy|

Voice Search and the Future of UX Optimization

This Thanksgiving, we at Fasturtle hope you feast on conversions lovingly prepared by strategic optimization. Our latest Money Radio episode focused on how to optimize for voice search, a growing, soon to be dominant segment of search engine queries. User Friendly Content for Voice Search A common error by those new to the field of [...]

2018-12-11T01:49:06-07:00November 20th, 2017|Content Strategy, Podcast|

Responsive Websites for Mobile-First Index

Why do we need mobile-friendly responsive websites? Consumer trends point to more than half of search queries coming from mobile devices, and that number is growing. Poor user experience on a mobile device leads to consumers giving up and visiting competitors' websites instead. Google, in their quest to deliver user-friendly search results, penalizes websites that aren't [...]

2018-12-11T01:51:20-07:00September 25th, 2017|Content Strategy, Podcast, Website Design|

Campaign Tracking to Track ROI from Organic SEO

If you build it, will they come? Thankfully, with campaign tracking, you don't have to wonder where they come from. To track ROI from organic SEO, it's not enough to simply track page views. Instead, track specific actions by the user that result in leads and new customers. What Are Tracking Tokens? If you've ever opened [...]

2018-10-26T07:17:55-07:00September 18th, 2017|Content Strategy, Podcast, SEO|

Digital Strategy for Nonprofits

Today's episode on Money Radio concerns digital strategy for nonprofits. Fasturtle has partnered with nonprofit clients over the years, including the Children's Museum of Phoenix, Skyline Wish Builders, Foundation for Senior Living, and more. Click on the links to support these organizations and to view examples of our web design services! Adapting For-Profit Strategies to Nonprofits [...]