The Impact of Social Media Marketing on Tourism

Social media has made it easier for hospitality properties to advertise. It’s also changed the way consumers put together itineraries and research destination spots. Here are some of the ways social media marketing has changed the tourism landscape forever. Tourist Destinations In the past, people could only rely on tour agencies if they wanted to [...]

2019-04-09T16:14:57+00:00April 9th, 2019|Social Media|

Social Media Marketing: 5 Hot Strategies for Cool Results!

Social media marketing can increase your business revenue. Check out the following strategies you can use to improve your sales and bottom line. Deliver Your Value Proposition There are plenty of ways you can use social media marketing to drive traffic to your site. By using it to let your target audience know what your [...]

2019-03-11T11:51:18+00:00March 8th, 2019|Social Media|

Social Media Marketing Trends You Should Not Ignore

Innovations are what makes a business continue to grow. If one company does not innovate, it might slowly die down. This is why it is important to continually check trends and use them to your business’ advantage. If you are engaged in social media marketing, here are a few trends that you should get your [...]

2019-02-05T12:33:16+00:00February 3rd, 2019|Social Media|

10 Checklist Points Before Engaging in Social Media Marketing

Create Goals Know where your business is going and what you intend to achieve in involving in social media. It is also good to have a target as this will guide your every move. Collect Value Before you even start posting content, make sure that it is of importance. To save time and energy, collect [...]

2019-02-05T12:01:31+00:00February 2nd, 2019|Social Media|

Pin Smarter

Calculated Tips to Help Generate Traffic on Pinterest Pinterest is a growing social media platform that feeds people’s compulsive desire to organize and hoard. On platforms such as Facebook and Instagram, web traffic peaks just a few minutes after posting. On Pinterest, web traffic peaks after 3.5 months! This means sales can be generated a [...]

2018-05-04T13:23:25+00:00January 5th, 2018|Social Media|

All of Facebook’s Ad Targeting Options in 1 Epic Infographic

When creating Facebook Ads, knowing what options are available on the platform may be the most difficult part to master. Fasturtle's Social Media Paid Managers know the ins and outs of targeting on the platform. If this Epic Infographic makes your head spin, let us manage your Social Paid Spend for you [...]

2018-08-30T23:50:31+00:00September 27th, 2017|Paid Media, Social Media|

Social CRM: Customer Relationship Management

Social media is a relatively new frontier in customer relationship management, yet it's so instrumental that it warrants its own digital marketing buzzword: Social CRM. Today on Money Radio, we were joined by Fasturtle's Director of Client Success, Bryan O'Connor, to talk about utilizing CRM tools to the greatest effect. CRM Tools for Business For [...]

Social Media 101

On social media, everyone strives to get noticed. With all the noise, how do you get signal through to your audience? Engagement People learn to filter out uninteresting content. Choose a strategy that engages audiences with a consistent voice. Whether fun and playful, serious and confrontational or curious and inquisitive, your social media persona should [...]

2018-07-30T16:03:09+00:00July 12th, 2017|Articles, Social Media|

Facebook Makes Critical Change to Meta Tags

Why Can’t I Change the Facebook Image In My Link Posts Anymore? Until June 2017, Facebook content creators enjoyed the ability to change the image on a link post being shared to the platform. Those days are over, as Facebook makes a critical change to force web designers and search engine optimizers to update what [...]

2018-07-30T16:03:03+00:00July 10th, 2017|Articles, Social Media|

SEO and Social Content Writers Rejoice: Posting is Now Live on Google My Business Profiles

Verifying your business’ Google My Business (GMB) account has always been a vital step in helping your business be found in the giant search engine used 40,000 times every second. With over 3.5 billion searches a day, marketing teams sees Google as one of the most competitive and critical places for your business to have [...]

2018-08-28T03:35:21+00:00July 10th, 2017|Local SEO, Social Media|