Avoiding Disreputable SEO Companies

September 17, 2013

When looking to improve search engine rankings, businesses often turn to professionals to implement Search Engine Optimization (SEO) programs in Arizona. While there are many reputable companies throughout the state that can help your business to gain rankings and targeted traffic, there are also a large number of disreputable companies that draw businesses in with seemingly attractive SEO packages. What businesses don’t realize is that many of these packages are littered with outdated or even black hat SEO techniques, which create significant harm that is rather difficult to come back from. To avoid high levels of dissatisfaction with your SEO management team, perform thorough research to ensure that you choose a reputable local SEO company in AZ that will provide you with results.

So, what qualities should you look for in a SEO company? The following are some important characteristics to include on your checklist:

  • Reputation. When choosing a local SEO company in AZ for your business, don’t be afraid to ask for success stories. Highly reputable companies will have no problem showing you how they have helped businesses in the past, proving that they are capable of delivering results.
  • Experience. You are paying good money to develop search engine optimization programs in Arizona, so it is important that you select a SEO team that knows exactly what they are doing. Companies with little experience often test various strategies on your website to find out what works and what doesn’t. You do not want to waste money working with an inexperienced company that is experimenting with something as important as SEO. Always choose a company with a talented, experienced team of experts that already has a strong foundation of SEO knowledge, so you can see results as soon as possible.
  • Customized Strategies. To gain results from search engine optimization programs in Arizona or any other state, it is essential that you work with a company that develops a customized strategy specifically for your business. Companies that offer all clients the same exact SEO package should be avoided as there isn’t one single set of SEO techniques or strategies that fit all businesses, meaning some may be successful while others will quickly fall. SEO strategy isn’t something you want to take a gamble on, so veer away from these companies at all costs. Opt instead for those SEO companies that will take the time to learn your strengths and weaknesses, and build a customized strategy with up-to-date SEO techniques that will work best for your business.
  • Customer Support. If you have questions or concerns regarding your SEO, you should easily be able to reach a representative of the local SEO company in AZ that you are working with. Your SEO team should make you feel comfortable as a client and treat all issues you have with high importance, delivering solutions in a timely fashion.

Keeping the above list in mind will help you to select a reputable local SEO company in AZ that will provide you with the best possible service and results.

If you are interested in developing search engine optimization programs in Arizona or another location, trust in the SEO experts at Fasturtle. Our local SEO company in AZ has over a decade of experience providing businesses in a variety of industries with SEO solutions that work. Our friendly, professional team would be more than happy to work with you to build customized search engine optimization programs in Arizona or another state that will increase exposure, keyword rankings and targeted traffic. To speak with a qualified representative about SEO techniques and strategies for your business, call Fasturtle at (888) 468-8785 or contact us online.

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