Digital Marketing Resources & Articles

The Social Media Manager Social media marketing refers to the process of gaining traffic or attention by using a combination of the many social media websites available. Boosting interaction online is the goal of content marketing professionals who perform social media marketing for small businesses. Content strategy is increasingly important [...]

What Exactly is SEO? Search Engine Optimization or SEO has been around in various forms and under different names since the mid-1990s. With the dramatic changes taking place throughout the internet, SEO has changed accordingly, and it is more important than ever to understand SEO for small business owners, SEO [...]

When employing web design firms to create websites for small businesses or websites for local businesses, it's important to consider their understanding of digital marketing. Digital marketing refers to the marketing of products and/or services using digital technologies, including SEO. While digital marketing can include such things as mobile, TV [...]

When was the last time you looked in the Yellow Pages? Chances are, it's been awhile. In fact, use of traditional printed search venues has decreased by over 50 percent in just the last 5 years. The time is right for your business to be found online. There are many [...]

Spurred on by the increase in the use of mobile phones to access the internet and by mobile search, businesses large and small are now seeing advantages to developing strategies to reach customers on the move. Small businesses, in particular, are now finding a more level playing field when it [...]

Scottsdale, AZ – (November 4, 2015) – Fasturtle has been working with multi-location franchise companies for years - generating additional traffic to every location’s website and brick and mortar, through their local search engine optimization, email marketing, and newly updated and revamped social media program. “We are able to take [...]

Local SEO, or search engine optimization, has been catching on now that almost everyone can connect online at any time, in any place through their smartphone or other mobile device. When you optimize your business through local SEO, you are assuring that anytime someone in your area puts in keywords [...]

Even if your business is local or bricks and mortar, you still want a successful online presence. Marketing your brand should be one of your top priorities. If you're not integrating a keyword and SEO strategy into marketing your company, then you're missing out on significant business opportunities. When it [...]