Most small businesses would say they are trying to make efforts to increase their sales. In order to complete with bigger and more recognizable businesses, small business owners are utilizing local online marketing efforts. Here are 4 ways local online marketing boosts sales and conversions for your small business. Improve Your SEO Campaigns for local [...]
Fasturtle's Brett Levreau joined us on Money Radio to discuss local SEO ranking factors. The goal of optimizing for local search is simple: get your business at the top of SERPs when people nearby search for you, or for products and services you offer. You've likely searched for businesses near you, and found results in [...]
Verifying your business’ Google My Business (GMB) account has always been a vital step in helping your business be found in the giant search engine used 40,000 times every second. With over 3.5 billion searches a day, marketing teams sees Google as one of the most competitive and critical places for your business to have [...]
Happy Independence Day weekend, America! Today on Money Radio, we talked about a couple of new tricks up Google's sleeve: one revealed, one still hidden. Google Posts for Google My Business (GMB) is now live, while Google Advr undergoes development in the company's experimental Area 120. What is Google Posts? You should have a verified [...]
Local SEO refers to optimizing your business’s online presence so that users doing proximity searches find your listing at the top of search engine results pages (SERPs). According to WordStream, 72% of consumers visit a store within five miles after doing a local search. Google “near me” searches doubled in 2016, and 40% of consumers [...]
Today on Money Radio, Fasturtle digital pros Eric Olsen and Graham Ware explained why businesses need local SEO. In case you missed it, take a look at these stats: 72% of consumers visit a store within five miles after doing a local search. Almost 40% of people do all their searches on a smartphone in [...]
If you run a smaller-sized business, then marketing to customers outside of your area of service doesn't make much sense. Not only will you be targeting people that can't use your services or products, but you'll be competing with even more businesses, which is a waste of resources that makes it difficult to target customers [...]
Ranking for local SEO is an essential step to ensuring your small to mid-sized business succeeds. One of the best ways to boost your local SEO ranking is by submitting your NAP (name, address and phone number) to various local directories. However, it's absolutely essential that your NAP is accurate or it could end up [...]
As a local business, one of the key components of your SEO (search engine optimization) strategy needs to be local SEO. Local SEO involves a number of things, including: Using local keywords; for example, "computer repair service in Phoenix, AZ." Submitting your NAP (name, address and phone number) to local directories such as Yelp, Angie's [...]
If you are a local, small business, you want local people to know you exist! Targeting your SEO to Phoenix and area residents and visitors is the best way to bring people into your business without wasting your time on people who are not near you. Even if you offer things like mail order services, [...]
