Advertising on Facebook and Instagram is a great way to reach new customers. For one thing, you can place your ads in front of someone who may not be searching for your products or services but is likely to convert. These platforms are also very visual, allowing businesses to get creative and attract new customers with unique and engaging images. By creating dynamic ads you can also ensure the right ad is placed in front of the right user. With dynamic ads, you can create and add up to 10 images and 5 copy variations and allow Facebook and Instagram to strategically combine the two to create the perfect ad for each person in your target audience.